Submitting Your Site To Search Engines

The first telephone directory appeared many years after telephones were invented, but the Internets own directory – search engines – took off much quicker and have become a very firm friend to most of us, especially webmasters or those who use them regularly. Google is currently the most popular search engine, and the verb “to Google” has even become a commonly used generic term of describing any online search.

If you want your site to be seen by any kind of wide audience, it is essential that you submit it to Google and other search engines. This might sound like a lot of work – especially if you have had a website picked up by Google without bothering to submit it – but it is really worth the extra effort, because it will allow the site to be picked up more thoroughly and faster than if you do not submit it. In the online world, the sooner you pick up momentum the more you can increase it.

By submitting your site you can also ensure that other search engines or directories find your site & begin listing it… (and remember too that whilst Google might be the search “king” at the moment, that doesn’t mean that lesser search engines aren’t worth bothering with – they will often still have millions of users, and sometimes it’s better to be a “big fish in a small pond”……)

Indeed, it is not that much effort to submit your site to a search engine. Most sites will have a simple form to fill in that simply entails entering the URL of your site and a few simple comments and keywords explaining what it is about. Almost instantly, the “crawling” software will visit your site and start the process of ranking it, and within days your site should begin to appear to anyone who searches for keywords or topics in your niche.

You can also buy software that will automate the process of Search Engine Submission, making it much easier to submit to hundreds of search engines and directories in a matter of minutes (although you need to be careful with automation – some directories for example prohibit any automated submissions and will ban / blacklist anyone who does). There are also submission services that will submit manually for you in return for a small fee.

Most blogging and website platforms and CMS’s (Content Management Systems) have various site map and pinging plugins available too which allow you to inform the search engines automatically whenever you update your blog or website,  making the process very easy to maintain. When the plugin “pings” Google, Yahoo or other search engines to tell them you have just posted fresh content, their bots will visit your site to collect the new or updated information.


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4 Responses to “Submitting Your Site To Search Engines”

  • Just type your website address into the Google search box. If Google knows about your site, it will tell you. If your site doesn t feature as the number 1 result, you may need to submit your site to Google. Another way to check if a page is in either of the search engines is to lift a piece of unique text from the page, put it into the search box in quotes .

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